Local News :

Home   >   News   >   Travel/Tourism   >   201410
British Airways Celebrates a Unique 77 Years In Ghana   
  << Prev  |  Next >>
Comments ( 0 )     Email    Print
Related Stories
For 77 years, British Airways has proved its pedigree by being the airline most preferred by passengers travelling from Accra to London and the rest of the world.

In celebration of this feat as the oldest commercial passenger airline operating in Ghana, British Airways offered its Ghanaian passengers very special treat of reduced, all-inclusive ticket prices to London and New York.

British Airways also teamed up with Accra-based Citi FM to run a radio promotion, which sought customer feedback on the airline and its London hub, as part of the celebrations.

“We wanted to give something back to our customers for their dedication to us over the past 77 years, and what better gift than a holiday in London?” says Moran Birger, British Airways’ Commercial Manager for Ghana.

Birger said he was impressed with the diversity of answers that came from customers.

“We came across some of the classic London landmarks like Big Ben and the London Eye, and some really rich ones like ‘titillating’ and ‘momentous’!”

Birger and his team settled for the 77 most popular words from the promotion and compiled these into an image based on British Airways’ iconic tailfin design.

Source: Peacefmonline.com

Comments ( 0 ): Post Your Comments >>

Disclaimer: Opinions expressed here are those of the writers and do not reflect those of Peacefmonline.com. Peacefmonline.com accepts no responsibility legal or otherwise for their accuracy of content. Please report any inappropriate content to us, and we will evaluate it as a matter of priority.