Vodafone Ghana, in collaboration with Hellofood, an online food marketplace, is rewarding Vodafone customers with free lunch in the month of February as part of a customer loyalty campaign named ‘Loyalty Love Lunch’.
According to Vodafone, the reward package is in line with its long-term plans to make a difference in the lives of customers by showing appreciation for their commitment.
Explaining the rationale for this gesture, Agnes Emefa Essah, Marketing Director at Vodafone Ghana said:
“At Vodafone, we continuously seek for new opportunities to reach out to our customers to reward and thank them for their loyalty. We are therefore delighted to serve our loyal customers with their favourite meals in the month of February, under our ‘Loyalty Love Lunch’ initiative.
We will continue to inspire and empower everyone with a relationship with the brand and commit to introducing campaigns such as this to provide an experience that truly rewards them”.
The beneficiaries are loyal subscribers of the telecom giant’s voice offers, including 1 Ghana and its weekly and monthly Supreme bundles.
The beneficiaries were picked based on their number of years with the network and the consistency of their bundle purchase.
Vodafone Ghana has over the years introduced pioneering loyalty campaigns including Moviethon, a loyalty initiative that provides customers with additional tickets for every ticket purchased to see any movie on Wednesdays at the Silverbird Cinemas at Accra Mall and Weija.
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