Puma And Adidas End Feud

German sportswear giants Puma and Adidas are to end a 60 year feud, started by their founding brothers, with a friendly football match. Adi and Rudolf Dassler started making sports shoes together in their mother's wash-room in the 1920s, reports the BBC. They fell out during World War II, probably over political differences, and founded firms on either side of a river in in the Bavarian town of Herzogenaurach. On Monday 21 September, employees of both companies will shake hands and then play a football match. When the brothers set up their separate companies in 1948 the cobblestoned town was also split, with residents loyal to one or other of the only major employers. In a joint release, the two companies said they were making up to support the Peace One Day organisation, which has its annual non-violence day on Monday. They say that the events will be the first joint activities held by the two companies since the brothers left their shared firm in 1948. Neither group is now controlled by the descendants of its founding families, although Rudolf's grandson Frank Dassler raised some eyebrows in the town by working for both Puma and Adidas.