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Kim Kardashian has been laying low - but not for the reasons you might think. It's been less than three weeks since armed robbers busted into the reality star's exclusive Paris apartment, tied her up in her marble bathtub and ran off with $11 million in jewelry - including her diamond engagement ring.

But as reports swirl that the star has gone into hiding to get over the trauma, DailyMail.com can exclusively reveal that she is, in fact she is spending her time off working out how to use the shocking incident as grist for a major overhaul of her image.

'It's a perfect opportunity. Even though it's a terrible situation, you have to look at the silver lining,' a source, who has been part of Kim's circle for over a decade, told the DailyMail.com.